Reply #38 on Conti GP 5000 35C: a new standard for road frames thread.
Reply #66 on Conti GP 5000 35C: a new standard for road frames thread.
A key topic of interest for me for the same reasons as you. Very confusing. POTOOO on the forum says he's tried a 35C on ETRTO compliant and non compliant rims, and he actually feels unsafe on the compliant ones, and vice versa.
We "know" that ETRTO is a bit of a shit standard, but it's a standard nonetheless, so i'm not comfortable just ignoring it. Also, chinese sellers push back quite hard if you tell them you want to mount a 35C on a wide rim, they point you straight to ETRTO.
Waiting for people smarter than me to come up with a consensus. I gave up on a wheelset purchase this summer precisely because i dont know what to buy that would be aero & safe.