A forum literally called Chinertown is probably not the domain to expect favorable opinions on western and middle-man brands, respectively. And wheels will especially be a point of contention because value conscience OEM wheel suppliers are plentiful now. 100% of my ability to become a shrewd and savvy shopper earlier on came from this forum. Appreciate the good times...
This does not negate the market for ready made products even if at a premium over OEM. A consumer looking to buy a frame from Winspace/Specialized/Trek, but doesn't spend hours on internet forums like myself, isn't going to be convinced that OEM products are an inherently better alternative.
As I always say...whether spending $500 or $3000 on a frame/wheels, neither is more noble than the other. But each have their cult followings.
Personally what I would like to see is more local race teams partnering with OEM companies. This would really solidify their value in the public's eye (and sadly increase prices). I've seriously considered starting my own development race team here in Chicago for juniors and women, except I would purposely source partnerships from all Chinese brands. I already annually design my jersey via Monton Sports for personal branding use. Imagine seeing a team of juniors/women absolutely crushing it on Light Carbon frames, Yuanan wheels, iGPSport computers, and custom Monton Sports skin suits

- I think PLA or Toxin does something like this already.